These figures are computed from 15 years of actual monthly closing prices. Past seasonal patterns are not a guarantee of future performance. See our methodology for how this is calculated, or visit the Academy to learn how to read seasonal data responsibly.
PepsiCo seasonality — common questions
What is PepsiCo's best month historically?
Historically, July has been PepsiCo's strongest month, averaging +2.32% with a 81% win rate over 15 years of data. September has been the weakest at -1.33%.
Is PepsiCo seasonal?
PepsiCo shows a measurable seasonal pattern: its best and worst months differ by 3.65 percentage points on average. These figures come from 15 years of real monthly closing prices. Seasonality is a historical tendency, not a prediction.
How does PepsiCo historically perform in July?
PepsiCo is currently in July, which has historically averaged +2.32% with a 81% win rate. That has historically been a seasonally favourable window.
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